Public relations (PR) is the practice of managing the spread of information between an individual or an organization such as a business, government agency, or a nonprofit organization and the public. Public relations may include an organization or individual gaining exposure to their audiences using topics of public interest and news items that do not require direct payment.

ONYOURMARK differentiates its advertising as a form of marketing from PR communications. Focus on Public Relations is to inform the public, prospective customers, investors, partners, employees, and other stakeholders and ultimately persuade them to maintain a certain view about the organization, its leadership, products, or of political decisions. In the context of their product, community or service.

ONYOURMARK typically works for PR and marketing firms, businesses and companies, government, government agencies, and public officials as PIOs, and nongovernmental organizations and nonprofit organizations.